Back in the old days, the biggest betting sport was "Horse Racing" than the Greyhounds came along and it was "Dog Racing". Gamblers have even bet on frogs and turtles.
Today, the biggest game in town is "Sheep Racing". These are bets on where sheep will move their money. Usually, they move their cash into or out of certain stocks with the help of "financial experts" who are riding them. In a bull market, they're chasing "the next big thing", "the flavor of the month" and "the bubble in front of them" that keeps getting bigger.
In a bear market, they're just trying to avoid getting killed after they've been "fleeced".
There are those who watch where the smart money is going rather than what the sheep are doing.
If you don't do the above, you'll probably end up in a sheep race and someone will be betting on you to go one way or another.